My last employer ruled its sales team by metrics. 50 “dials” (I hate that word) a day, 1-2 meetings a day, etc. each and every day. The COO of a billion dollar company looked at these metrics every single day – who is meeting these metrics, who is not? It takes all strategy out of it, and makes the job absolute hell, like working on a factory line but with the added pressure of quota. In good times, this might be okay, since the frenzied buying can hide a lack of strategy, but they have really been suffering this past year. Meanwhile, I am sooooo glad to be out of that hell.